Jenna Curcio

Brand Strategist | Experiential Marketer | Consultant | Writer

Ciao, I’m Jenna :)

I'm a brand strategist, experiential marketer, consultant, and writer with 8+ years of experience helping brands build cultural relevance through storytelling, partnerships, and experiences.

My background spans agency, editorial, and in-house leadership roles, giving me a unique perspective on how brands earn attention—and turn it into lasting community. I've led integrated marketing initiatives across beauty, fashion, and lifestyle, specializing in experiential activations, creator partnerships, PR strategy, retail launches, and brand storytelling.

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Alongside my work in marketing, I'm a freelance writer whose bylines have appeared in InStyle, Allure, CR Fashion Book, Who What Wear, Byrdie, Fashionista, Coveteur, CNN Underscored, and more. My editorial work often explores the intersection of culture, travel, identity, and modern Italian life.

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Whether I'm developing a launch strategy, producing an event, building a creator program, or writing a story, I'm passionate about creating experiences that people genuinely connect with—and remember. Extending the moment is everything.